Jaye Albright
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Your Morning Show On TV: How to Get the Most Out of a Cutaway
- 04/14/2015
- Posted by: Mike O'Malley
- Category: air talent, morning show
No CommentsWhether your talent is already appearing on a local TV morning show or you’re attempting to make this happen, your probable goal is to increase your morning footprint and have those TV viewers sample your morning show. But these cutaways will have the greatest impact if they also add value to the TV station. Here
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Of Course I’m Going to Have A Great Show Monday: 20 Relatives Are Coming Over for Thanksgiving Dinner
- 11/21/2012
- Posted by: Mike O'Malley
- Category: morning show, radio programming
It’s going to be one of the most asked questions Monday: “How was your Thanksgiving?” The majority of answers will be mundane – hardly show-worthy material. Yet there is a rich source of content that you can tap into simply by showing up for dinner. A Pew Research Center Report from 2 years ago estimated
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For Better Content, Treat Ideas like Runners in Scoring Position
- 09/01/2012
- Posted by: Mike O'Malley
- Category: morning show
“Runners left in scoring position” is one of those “relative” baseball stats. If a team scores a lot of runs and wins big, RLISP (runners who were on second or third base and in a position to score but did not) is an afterthought. But if the game is tight or the team loses by
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The 50 Minute Oil Change – 50 Ideas for Your Morning Show
- 07/22/2010
- Posted by: Mike O'Malley
- Category: morning show, radio
Thanks to all who attended the standing room only panel Tommy Kramer and I presented Friday, 7/16/10 at Conclave 35. And a very special thanks to all the great morning show talent who so generously gave of their time and creativity and created a video for us to share (you’re credited in the list below). Your efforts