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How Your Station Can Tap Into the Incredible Power of Recognition
- 11/30/2019
- Posted by: Mike O'Malley
- Category: advertising, coaching, management, marketing, Thanksgiving
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Thanksgiving seems like the perfect time for the recognition of others and to share a reciprocal “thank you.” In this case, the thanks goes to Lamar Outdoor. They gifted Cat Country 98-7 Pensacola (WYCT) multiple billboards congratulating the station on its most recent CMA Station of the Year award. For sure Cat Country is a
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How Adopting a Home Run Derby Mindset Can Help Talent
- 07/15/2019
- Posted by: Mike O'Malley
- Category: baseball, coaching, DJs, radio, radio programming, Talent
MLB’s All Star week is over and this weekend it was back to the grind for the league’s 30 teams. I almost always find a radio-related analogy or two to take away from the week. This year I was thinking about the “all or nothing” nature of the Home Run Derby. That morphed into thinking
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Powerful Phrases that Motivate
- 04/16/2019
- Posted by: Mike O'Malley
- Category: baseball, branding, Chicago Cubs, coaching, management, radio programming
Over the years I’ve spent a lot (LOT!) of time watching and talking baseball. It’s not only because of my love of the game, but because – for me – baseball has valuable lessons for life and for radio. Over the years I’ve shared many things baseball has taught me – especially things that are
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The One Thing That Will Make You A Better Coach or Manager
- 05/16/2018
- Posted by: Mike O'Malley
- Category: air talent, coaching, content, Talent
Is the way you coach helping or hurting? A recent Olgivy and Mather blog post got me thinking about this – specifically the gap that can occur between the words we use to coach and the results we anticipate. The post “’Content’ is a terrible term. Please stop using it” from John Long was about
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Build, Find, or Be a Great Manager
- 10/30/2017
- Posted by: Mike O'Malley
- Category: coaching, management, radio
If you could build the ultimate Operations Manager, Program Director – or even General Manager – from scratch, what qualities would you absolutely want him or her to have to lead your team? Putting your thoughts into a paragraph might look something like this: It will be someone who believes in analytics and does not merely
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How Songwriters Can Help You Tell Better Stories
- 05/18/2017
- Posted by: Mike O'Malley
- Category: air talent, coaching, radio programming, storytelling
Listen to songwriters talk about their craft and you’re highly likely to come away with something profoundly valuable for your life or profession – or both. One such nugget came via this year’s Key West Songwriters Festival. In fact, I heard it several times over the weekend from writers including Luke Combs and Old Dominion’s
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How Political Analysts Can Help Coach Talent
- 03/31/2016
- Posted by: Mike O'Malley
- Category: coaching, radio, Talent
Fivethirtyeight.com is full of interesting content. There’s sports and politics of course, but also science, economics and culture (read about the Batman-Superman bro-mance here). And now, FiveThirtyEight has a coaching tip for radio. OK, not exactly. But their recent post about the most frequently used phrases by Presidential Candidates Hilary Clinton and Bernie Sanders got me thinking
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Hearing vs. Listening: Providing Quality Feedback to the Question, “Did you hear the show today?”
- 03/28/2014
- Posted by: Mike O'Malley
- Category: air talent, coaching, radio programming
“Did you hear the show today?” is an oft-asked question talent poses to programmers, managers and consultants. Their expectation is usually for a “yes” followed by some feedback. It sounds nit-picky, but the better question would be, “Did you listen to the show today?” Hearing is passive but listening is active and Critical Listening
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Radio 2010: Listening and Lifestyle Profiles…and Coaching Tool
- 10/15/2010
- Posted by: Mike O'Malley
- Category: air talent, coaching, country radio
National ratings data and lifestyle information on the major formats is again available for free in the newly released Radio Today 2010 pdf from Arbitron. Download it free here. There’s lots of good news for country: • Fall 2009’s combined (PPM and Diary) country share was 13.4% (4.4%/4th in PPM markets and 14.1%/1st in diary markets). That’s
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Like THIS for Example
- 10/10/2010
- Posted by: Mike O'Malley
- Category: coaching, country radio, radio
Sometimes a good example is the best way to make your point. That was what Jon Robbins, Operations Manager/Adventure Radio Group/Savannah thought when he used a Mediabase monitor to issue a “What content do you have planned for Monday’s show?” challenge to his morning shows. Jon told me, “I saw (the WMJI/Cleveland show highlights) on Mediabase
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