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Listeners’ Picks for Top Country Songs of Summer: Want to Float a Guess at What’s Number 1?
- 09/08/2012
- Posted by: Mike O'Malley
- Category: country music, radio
No CommentsJust for fun with absolutely no intention of being scientific, Albright & O’Malley invited our stations’ listeners to tell us their favorite songs of summer 2012 by ranking the most played songs from Memorial Day to Labor Day (U.S.). The hands down winner? Little Big Town’s “Pontoon.” Here are the top five songs as picked
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For Better Content, Treat Ideas like Runners in Scoring Position
- 09/01/2012
- Posted by: Mike O'Malley
- Category: morning show
Runners left in scoring position is one of those relative baseball stats. If a team scores a lot of runs and wins big, RLISP (runners who were on second or third base and in a position to score but did not) is an afterthought. But if the game is tight or the team loses by
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On Programming Success, Skill Sets and Sharing: RadioInk’s “Five Killer Questions for Five Great Consultants”
- 08/23/2012
- Posted by: Mike O'Malley
- Category: radio programming
A thank you to RadioInk for including me in their August 6th article, Five Killer Questions for Five Great Consultants. It was an honor (and fun) to share pages with Gary Berkowitz, Alan Burns, Fred Jacobs, and Randy Lane…all smart, passionate about what they do, and generous in sharing what they know. If you dont
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What if Usain Bolt Was On Your Staff?
- 08/12/2012
- Posted by: Mike O'Malley
- Category: DJs, radio programming
Imagine if the Olympics’ Jamaican superstar Usain Bolt was on your staff. The best at what he does. Incredibly visible. Never boring. Occasionally over the top? Yeah, but most everyone agrees that it’s more than OK. The WSJ’s outstanding sports columnist Jason Gay (@jasonWSJ) writes about Bolt smashing sport’s “Boring Line” but, with some different
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“The Crowd is So YOUNG!”
- 08/07/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
Watershed 2012 What A Beatiful Crowd! Wathershed 2012: What A Beautiful View! The first annual Watershed Country Festival at the Gorge in George, Washington is history and proves once again that country is a lifegroup and not a demographic. The most heard comment from the non-country fans at the show was, “The crowd is so
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That’s Why They Call It Work
- 07/27/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
We “Radio Rats” are lucky, even the worst day at work can be fun infused. It’s show biz baby! Very seldom (if ever) do you wake up and not want to go to work. But the reality is it is work. Now more than ever you have to have an excellent work ethic to survive.
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Welcome To The 140 Character World
- 07/25/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
If your message isn’t clear in 140 characters, it is TOO LONG! Brevity is a necessity in the new world order! Make every word matter.
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- 07/17/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
Role Models & Path Pavers The passing of Kitty Wells has me contemplating the power one person has to affect change and influence others. Miss Kitty is one of those pioneer women who paved the way for females in every industry. She is the original Queen of Country Music. Her 1952 hit
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- 07/15/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
Mass Relevance: Illusive but Powerful No matter what your product or service, if you can achieve “mass relevance” you are bound to be more successful. It is particularly important for businesses that rely on advertising revenue to survive. You have to aggregate a mass audience in order to have something to sell. Let’s break it
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Talent and Listeners: A Paradoxically Strong yet Fragile Bond
- 07/08/2012
- Posted by: Mike O'Malley
- Category: DJs
You don’t have to look far to find documentation about the bond between listeners and talent. For the past 6 years, A&O’s Roadmap Study has revealed the significant level of importance listeners place on air talent in their overall listening experience. Last month a Katz-funded/University of Southern California’s Annembert School for Communications’ study discussed the